Privacy Policy

1. Information We Collect

We may collect the following types of information when you visit or interact with our Website:

• Automatically collected data: IP address, browser type, device information, operating system, referring URLs, pages visited, time spent on pages, and access timestamps via server logs.
• Cookies and tracking technologies: We use first-party and third-party cookies, web beacons, pixels, and similar technologies to enhance your browsing experience, analyse site traffic, understand usage patterns, and serve relevant advertisements.
• Behavioural and session data: Mouse movements, clicks, scroll depth, and session recordings may be captured by analytics tools to help us identify usability issues and improve the Website.
• Advertising data: When advertisements are displayed on this Website, Google AdSense and its partners may collect data — including your IP address, device identifiers, and ad interaction events — to serve and measure relevant advertisements.
• Contact data: If you contact us via email or a contact form, we collect your name, email address, and message content.

2. How We Use Your Information

• To provide, maintain, and improve the Website and its features
• To analyse usage patterns and optimise performance
• To respond to your enquiries and support requests
• To send periodic communications (only if you opt in)
• To detect, prevent, and address technical issues or security threats
• To serve relevant advertisements through Google AdSense

3. Third-Party Services & Tracking

We use the following third-party services that may collect, process, or receive data about your visit. Each operates under its own privacy policy.

4. Cookies & How to Control Them

We and our third-party partners use the following categories of cookies:

• Strictly necessary: Essential for the Website to function. Cannot be disabled.
• Analytics: Used by Google Analytics and Microsoft Clarity to measure traffic and user behaviour. These can be disabled via browser settings or opt-out tools.
• Advertising: Used by Google AdSense to deliver personalised ads and measure ad performance. These can be managed at Google Ad Settings.

You can control or delete cookies at any time through your browser settings. Note that disabling cookies may affect the functionality and personalisation of the Website. Most browsers support "Do Not Track" (DNT) signals, though we do not currently alter our data collection in response to DNT signals.

5. Data Retention

We retain automatically collected data (server logs, analytics) for up to 26 months. Contact form submissions are retained for as long as necessary to respond to your enquiry and then deleted. You may request deletion of your data at any time by contacting us.

6. Your Rights

Depending on your jurisdiction, you may have the following rights:

• Access: Request a copy of the personal data we hold about you
• Correction: Request correction of inaccurate personal data
• Deletion: Request deletion of your personal data
• Objection: Object to processing of your personal data

To exercise any of these rights, please contact us.

7. Children's Privacy (COPPA)

This Website is not intended for children under 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will promptly delete it.

8. Security

We implement reasonable technical and organisational measures to protect your data. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.